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Makers + Music

From your wardrobe to your playlists, follow this itinerary for a day of Shoals area makers and music!

Billy Reid

Located in the heart of downtown Florence, visit the flagship store of this iconic luxury fashion designer.

Alabama Chanin

Fully committed to the zero-waste fashion movement, Alabama Chanin features upscale womenswear, hand-sewn from organic cotton. Their studio is open to the public for tours every Monday - Friday at 2:00 pm.


Visit the place that started that started it all, FAME Recording Studios. From "I Never Loved a Man (The Way I Love You)" by Aretha Franklin, "Tell Mama" by Etta James, "Hey Jude" by Wilson Pickett, and countless other hits.

Muscle Shoals Sound Studios

"Now Muscle Shoals has got the Swampers And they've been known to pick a song or two (yes, they do)" Visit the legendary Muscle Shoals Sound recording studio where The Swampers recorded music icons such as The Rolling Stones, Bob Dylan, Lynyrd Skynyrd, Paul Simon, and many more.